Every time you buy the things you already need — groceries, shoes, school supplies — a percentage goes straight into your kid's savings account. No extra cost. No extra steps.
Join the early-access list. Founding families get in first, keep their founding number, and help shape what we build.
Use our link or browser extension when you shop. Same prices, same experience — we just track the referral.
Every time you shop, stores reward us for sending you their way — and we send that reward straight to your kids.
Cash back deposits into your child's account automatically. College, first car, gap year — whatever they need.
Share Rich Kids with other parents. The more families who sign up early, the faster we can unlock even better cash-back rates for everyone.